I build full-stack and applied-AI products — and I obsess over the people who'll actually use them.
I came to engineering a little differently: a history degree, a few years teaching middle-school English, then I taught myself to code well enough that my bootcamp hired me to teach it. From the first lines of code, I loved building, but even more so, I loved watching someone use what I had built to do something incredible.
Many of the people I've built for aren't natural technology users — some even actively distrust it. I've seen that AI lets them do remarkable things, but only when the workflow is designed so it genuinely makes sense to them. You get there by understanding people deeply and iterating until it clicks.
Lately that's meant building products and applied-AI features end to end — the prototype, the production system, and the eval and cost work that keeps it standing once real users arrive. Most recently I founded Groovelit and grew it to ~15,000 daily users. Now, I'm looking for the next hard problem — ideally one where the hard part is making powerful technology genuinely usable.